Spanish footwear brand Castañer increased its sales by 25% in 2022 to 24 million euros. The wholesale channel, which increased the company’s turnover by 41%, was the main growth driver.

The brand increased its online sales by 22% in the last fiscal year. “The omni-channel strategy implemented by Castañer last year, focused on improving its CRM, has led the company to increase its sales through this channel,” the brand explained. “This transformation of the business model has allowed the company to carry out bidirectional actions with customers, thus improving customer interaction,” they added.

Castañer grew both in Spain, where it increased its turnover by 34%, and internationally, where it registered a 20% growth “thanks to the company’s expansion strategy implemented in recent years,” they said.