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Adidas launches comfort-focused ready-to-wear capsule

Adidas launches comfort-focused ready-to-wear capsule As consumers continue to adapt sportswear for their everyday lives, sports companies are responding with more launches targeting those everyday lives as well as sports activities. Adidas And Adidas Launching with “early access” on 9…

Birkenstock launches capsule collection with Staud

Birkenstock launches capsule collection with Staud BirkenstockNordstrom Birkenstock launches capsule collection with Staud – Birkenstock x Staud Marking their first partnership, the collection includes limited-edition Birkenstock sandals and special-made Staud ready-to-wear apparel and handbags. All pieces were designed to be…

Fila soars in China

Fila soars in China By Ansa Translated by Nicola Mira Italian-born sportswear label Fila Fila – @antasport The rapid growth of the Chinese sportswear market and the strength of the local supply chain have enabled Fila to turn from loss-making…

VF Corp. prepares to lay off 600 people

VF Corp. prepares to lay off 600 people Translated by Nicola Mira “I remain impressed by our staff, whose passion, perseverance and execution continue to drive our success.” This statement, made at the end of July by Steve Rendle Steven…