Diesel’s Spring 2024 menswear collection, presented during Milan Fashion Week, was a rugged and refined exploration of Western-inspired workwear. Creative Director Glenn Martens infused the collection with a distinct cowboy aesthetic, while maintaining the brand’s signature streetwear edge.
Martens drew inspiration from the American West, incorporating elements of traditional cowboy attire into contemporary silhouettes. Denim, a mainstay of Western wear, played a prominent role in the collection, featuring in a range of pieces from classic jeans to oversized jackets. These denim garments were often adorned with intricate embroidery, adding a touch of artisanal flair.
Alongside denim, leather was another key material in the collection. Leather jackets, trousers, and shirts exuded a rugged masculinity, while the use of soft, supple leathers ensured a luxurious feel. The collection also featured a variety of other fabrics, including cotton, canvas, and wool, creating a rich and tactile experience.
The silhouettes in the Diesel Spring 2024 menswear collection were predominantly relaxed and oversized, reflecting the laid-back attitude of Western wear. Wide-leg trousers, loose-fitting shirts, and oversized jackets dominated the runway, allowing for both comfort and freedom of movement.
One of the standout pieces from the collection was a denim trench coat, which combined the classic silhouette of a trench coat with the rugged durability of denim. The coat featured a relaxed fit, exaggerated lapels, and a belted waist, creating a striking and functional statement piece.
Accessories played a crucial role in completing the Western-inspired aesthetic of the collection. Cowboy hats, bolo ties, and bandana scarves added a touch of authenticity, while chunky jewelry and statement boots brought a contemporary edge. The color palette was predominantly neutral, featuring shades of brown, black, and white, with occasional pops of color from turquoise and red.
Overall, Diesel’s Spring 2024 menswear collection was a successful fusion of Western-inspired workwear and streetwear. Martens’s skilled craftsmanship and attention to detail were evident throughout the collection, resulting in a range of covetable pieces that combined ruggedness with refinement.
Diesel’s Spring 2024 menswear collection is set to hit stores in early 2024. With its unique blend of Western heritage and streetwear sensibility, the collection is expected to appeal to a wide range of consumers seeking stylish and functional clothing that reflects the spirit of the American West..
