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Study: The brand strategy behind Uniqlo’s basics

Study: The brand strategy behind Uniqlo’s basics Translated by Cassidy STEPHENS As UniqloLectraFast Retailing The brand’s linen collection – Uniqlo Firstly, Uniqlo prices are different from country to country. The fashion chain is pursuing a more premium strategy in Europe,…

Japan’s Atmos to shutter North American operations

Japan’s Atmos to shutter North American operations Japanese footwear retailer Atmos announced on Wednesday plans to close its three North American stores and cease its online operations in the region. Courtesy Acquired by Foot Locker “The atmos brand has a unique…